Episode 19

full
Published on:

9th Dec 2025

The Power of Systems in Business and Nonprofits with Wendy Kidd and Hannah McGinty

This episode is a little different—Hannah McGinty interviewed host Wendy Kidd for her podcast, Outsmart the Hustle, and they’re cross-posting the conversation so both audiences can hear it. Wendy doesn’t typically share her personal journey or businesses on The NonProfit Nook, but she opens up here to illustrate why systems matter for nonprofits and small businesses. They discuss the importance of systems in nonprofit and small business operations, exploring how effective systems can create freedom, consistency, and improve client experiences. Wendy shares her journey from event planning to empowering business owners through her venture, Boss Level Engaged, and offers insights into identifying and implementing systems that work.

Takeaways

  • Running a nonprofit is hard, but you don't have to do it alone.
  • Good systems create freedom, consistency, and breathing room.
  • Systems should protect your creativity, not stifle it.
  • A discovery call helps identify the systems that need improvement.
  • Sales processes are crucial for cash flow management.
  • Client experience includes onboarding, managing, and offboarding.
  • Internal systems are often overlooked but essential.
  • Systems help communicate expectations and hold people accountable.
  • Effective systems reduce stress and emergencies.
  • Asking for help is a sign of growth and strength.

Links

Outsmart the Hustle: https://podcasts.apple.com/us/podcast/outsmart-the-hustle/id1778756447

https://www.bosslevelengaged.com/services-for-nonprofits-nonprofitnook

https://thenonprofitnook.com/

https://www.youtube.com/@BossLevelEngaged

https://www.instagram.com/thenonprofitnook/

https://flodesk.com/c/G0H0UB

Chapters

Mentioned in this episode:

Enji

Benevolate

Show artwork for The NonProfit Nook

About the Podcast

The NonProfit Nook
Tools, Tips & Real Talk for Changemakers
Welcome to The NonProfit Nook — the podcast for nonprofit leaders, board members, staff, and community champions who want to strengthen their organizations and make a bigger impact... without burning out in the process.

I’m Wendy Kidd—business owner for over 20 years and nonprofit leader for just as long. I created this show because I know how overwhelming it can be to lead a nonprofit. Most of us didn’t get into this work thinking we’d be running a business—we just wanted to help people. But the truth is, running a nonprofit *is* running a business, and I’m here to help make that part easier.

Each week on The NonProfit Nook, you’ll get real talk and real tools.
We’ll dive into the nuts and bolts of nonprofit management—strategic planning, budgeting, board engagement, donor communication, volunteer recruitment, and more. No fluff—just practical advice and conversations that help you work smarter and lead with confidence.

You’ll also hear:
- Stories from inspiring North Texas nonprofits and the local heroes behind them
- Tips from experts on marketing, digital tools, DEI, nonprofit culture, and sustainable leadership
- Real conversations about burnout, boundaries, time management, and self-care—because leadership shouldn’t feel lonely

Whether you're leading a nonprofit, supporting one, or just passionate about the mission, The NonProfit Nook will give you the tools, encouragement, and inspiration you need to thrive.

Subscribe on your favorite podcast platform, leave a review to support the show, and follow us on social media @thenonprofitnook for more nonprofit insights, stories, and resources.

Let’s make nonprofit life a little easier—and a lot more impactful.

About your host

Profile picture for Wendy Kidd

Wendy Kidd

Wendy Kidd is a seasoned event planner, nonprofit leader, and small business consultant with over 20 years of experience helping organizations thrive. As the host of The NonProfit Nook, she draws on her deep knowledge of running a business, fundraising, volunteer engagement, and community building to share practical strategies and inspiring stories with nonprofit leaders.

Passionate about equipping nonprofit professionals with the tools they need to create lasting change, Wendy brings an approachable, encouraging style to every episode—making complex topics simple and actionable.